Downtown hubris

February 24, 2009 at 2:58 pm | Posted in Santa Cruz Commentary | 5 Comments

First, everyone knew that a cafe specializing in cereal was a bad idea. Even pot heads can make their own cereal.

Shuttered cereal cafe

Second, the Rittenhouse building. Perhaps he picked out one too many items from the gewgaw catalog.

Rittenhouse Building

It has rams.

Rams

It has laurels.

laurels

It has columns and eagles.

columns-and-eagles

And…. a clock.

No tenants yet.

Rittenhouse waited so long to rebuild after the post-earthquake recession that he ran into another one twenty years later. oops.

I am a little torn though. As silly as it is, I like the Rittenhouse building better than the post-modern effort that houses Paper Vision next door. This one was one of the early replacements, where Lily Marlene’s ice cream and Shockly’s jeweler’s was.

Post-Modern neighbhor

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I always wanted to read the small business loan application for Cereality.

Comment by Gene Pithy— February 25, 2009 #

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Question and request:

Do you know when this Cereality closed? I’m wondering because I set up a Cereality Dead Pool when it opened where people bet on how fast it would close.

http://www.bizzia.com/franchisepick/the-cereality-franchise-dead-pool-vote-now/

Second, can I get permission to use your Cereality picture in a blog post? I will credit you and link to your blog.

Thanks!

Sean

Comment by Sean— July 2, 2009 #

Reply
- Dang, I have no idea when it closed. I didn’t know it was a chain either. Unbelievably stupid. Anyway, perhaps by calling City Hall, you could eventually be transferred to someone who knows when it was closed. Or the downtown association. And of course you can post the photo in the blog. Thanks!
  
  Comment by lindarosewood— July 2, 2009 #
  
  Reply
  - Thanks.
    
    Yeah, this bad-idea-in-a-bowl franchise concept is owned by the same people who brought Cold Stone Creamery which is failing across the country.
    
    The Santa Cruz franchisee sold her house to finance this – $250K+. I believe Jesus (or Madonna) decided this woman and her husband had too much money.
    
    Comment by Sean— July 2, 2009 #
[...] credit: More Madonna, Less Jesus blog. Used by [...]

Pingback by CEREALITY: Do Some Franchisees DESERVE Unhappiness? | Unhappy Franchisee— July 3, 2009 #

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